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Investor Relations = Customer Service
I absolutely love this interview with Margo Happer, senior vice president of investor relations for Wyndam Worldwide (NYSE: WYN).
Those who treat IR strictly as a compliance function and ignore the marketing component are doomed to leave money on the table.
Now, I realize I am biased because Margo was my first boss at Hill & Knowlton 1,000 years ago so you tell me where this argument doesn’t hold water.
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About rob
Position:Senior Managing Director
Rob oversees Dix & Eaton’s investor relations practice and is a member of the firm’s Leadership Committee. Over his nearly 20-year career, he has developed and executed investor relations programs for companies in a wide range of industries and market cap sizes.
Latest Tweets
#Buffett invites analysts to #annualmeeting http://t.co/y7yHb1LZ Do you? #IR #corpgov #irchat $BRK.A
February 06, 2012 8:45
Could not agree more "@Gibbstack: Right now convinced "Blue" by First Aid Kit is the greatest song ever recorded."
February 02, 2012 10:34
@LenKendall that's a tough lesson to swallow (pun intended).
February 01, 2012 1:29
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- Boards At Their Best
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